In recent years, lab-grown diamonds have revolutionized the jewelry market worldwide. While many were previously skeptical of this new technology, a growing number of consumers are now choosing a sustainable, ethical, yet more affordable alternative to mined diamonds.

But what does reality show when we compare global market trends with NOORDIA's Hungarian data?

In this article, we will analyze three main areas:

The choice of shape for unset diamonds

The trend of price changes

The sales pattern of finished jewelry.

Clear shape preferences have emerged among NOORDIA's customers regarding the shapes of unset diamonds.

We show the detailed distribution , compared to global market trends:

Type of grinding	NOORDIA buyers rate (%)	World market share (%)
Round	52.2%	60–65%
Oval	13.1%	15–18%
Emerald	11.7%	8–10%
Cushion	3.3%	5–7%
Princess	4.5%	4–5%
Pear	2.5%	3–4%
Marquise	2.2%	1–2%
Radiant	5.1%	1–2%
Baguette	2.1%	<1%
Hexagonal	0.6%	<1%
Lozenge	0.1%	<1%
Heart	0.1%	<1%

• Source: Precedence Research 2025, National Jeweler 2024

However, new trends can also be observed on the global market: more and more people are choosing laboratory-cut diamonds with special shapes , such as marquise, pear or heart cuts, as well as colored diamonds - in shades of pink, yellow, blue or green.

“ Colored lab-grown diamonds are growing in popularity as consumers seek unique and vibrant hues that are more affordable and sustainable compared to natural colored diamonds.”
Source: Resident.com, 2024

In terms of size, the most popular stone size on the Hungarian market is around 1 ct . On the global market, this averages 0.7–1.2 ct, but demand for sizes of 2 ct and larger is also growing , especially in the case of engagement jewelry .

“The over 2 carat segment could be one of the biggest growth areas in the lab-grown diamond market in the coming years.”
Source: Precedence Research, 2025

Here you can browse nearly a million unclaimed diamonds!

2. Price trends: Is it really worth it now?

Lab-grown diamond prices have stabilized recently, allowing buyers to access premium-quality diamonds at stable, affordable prices – without having to compromise on price, shape, color, or quality .

Based on international trends , no significant further price declines are expected in the near future, as the oversupply period is coming to an end, while demand is rising again.

“By the end of 2024, prices had stabilized, and experts expect another price increase in the near future as demand once again outstrips supply.”
Source: National Jeweler 2024

3. Ready-made jewelry and custom orders – What do NOORDIA's Hungarian customers choose?

Among NOORDIA customers, engagement rings lead sales, but it doesn't matter whether we're talking about a custom-designed or ready-made piece.

* Source: GlobeNewswire 2025, National Jeweler 2024

The popularity of custom jewelry is growing as customers want to wear special, personalized pieces that truly speak to them.

4. Global trends and purchase timing

The market for lab-grown diamonds has been cleaned up and stabilized , which is a huge opportunity for conscious buyers:

• The range is wide , the most popular shapes and sizes are now available.

• Prices are favorable , although experts say they may rise again in the coming period.

• Customer demands are constantly growing , especially for colorful and special shapes .

• Sustainability and ethical choices are now a basic principle, not an extra.

“The market for lab-grown diamond jewelry has now surpassed $9 billion, and consumers are making increasingly informed choices.”
Source: GlobeNewswire 2025

Hungarian and global trends are closely aligned, so you can be sure that you are looking in the right direction. Prices are stable, the selection is plentiful – everything is provided to find the perfect piece!

Remember, a lab-grown diamond can be more than just an engagement ring. More and more people are choosing the joy of self-gifting , surprising themselves with a special piece of jewelry to commemorate an important moment or simply reward themselves.

It can be just as valuable to renovate an old, beloved piece of jewelry in a modern style with lab-grown diamonds. With a small transformation – such as replacing old decorative stones – your old jewelry can also be given a new lease of life, while making a sustainable and conscious choice.

The range of unique and ready-made jewelry is also constantly expanding, offering a solution for every customer need. Sustainability, ethical choice and affordable price are no longer a compromise, but a basic principle at NOORDIA.

Moreover, the demand for colorful and unique shapes has never been stronger, so now is the time to really explore these unique opportunities – whether with a new piece of jewelry or by renovating an old treasure.

Our customers often request a personal or online consultation to be sure of their decision - you can use this at any time with us, book an appointment with us!

The NOORDIA team is ready to help you find the jewelry that truly speaks to you!